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Business By Hormozi #10: The Reality of Better Friendships: Quality Over Quantity

Mar 20, 2025

2 min read

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Young women in denim jackets smile and chat over coffee at an outdoor café. More people and trees are blurred in the background. Relaxed mood.

Liam and Noah had been inseparable since college. They did everything together—late-night gaming sessions, weekend road trips, and daily coffee runs. Their bond was the epitome of youthful camaraderie.


However, as the years passed, life began to pull them in different directions. Liam pursued his dream of becoming an entrepreneur, launching his own tech startup. Noah, on the other hand, climbed the corporate ladder, managing high-profile projects. Their once frequent hangouts became sporadic, replaced by brief text messages and occasional phone calls.


One evening, feeling the weight of nostalgia, Liam sent Noah a text: "Bro, we never hang out anymore. Feels like we’re not even close."

Noah, taking a break from his packed schedule, sighed and replied, "We’re still close, man. We’re just busy becoming better versions of ourselves."

This exchange hit Liam hard. He missed their carefree days but realized something important—better friends are often busy friends. They weren’t avoiding each other; they were simply focused on their individual goals and personal growth.

Instead of taking it personally, Liam embraced the change. He understood that maintaining quality friendships doesn't always mean constant interaction. According to an article from The Everygirl, focusing on quality friendships over the quantity of them can be one of the most rewarding ways to approach friendships in our lives.


They started scheduling their meetups—monthly dinners instead of daily coffee runs, meaningful late-night calls instead of mindless texting. When they did meet, the conversations were deeper, the advice more valuable, and the bond stronger than ever.

Liam came to understand that the best friendships aren’t about constant presence—they’re about mutual growth and understanding. As highlighted in an article from Psych Central, maintaining lasting and meaningful friendships requires effort and understanding, acknowledging that life changes can impact the frequency of interactions.


👉 If you want better friends, get used to seeing them less. Because better friends are busy friends which is Reality of Better Friendships.


In the end, Liam and Noah's friendship evolved, reflecting their personal growth. They learned that true friendship isn't measured by the quantity of time spent together but by the quality of the connection and the mutual support they offer each other along their individual journeys.

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