Business By Hormozi #149: Don’t Learn to Love Money, Learn to Love Making Money

Jason had always been fascinated by the idea of wealth. As a young entrepreneur, he dreamt of the day he’d reach a financial milestone that would set him free. He spent countless hours reading books about the rich and their lifestyles. However, no matter how much he read, something didn’t feel right. He wanted money—just to have it. He felt that if he had enough, life would suddenly be perfect.

His mentor, Rachel, saw his fixation and knew exactly what he was doing wrong. One afternoon, as they sat in the office, Jason expressed his frustration. "I don’t understand. I work hard every day, but I don’t seem to be getting closer to the kind of wealth I want."

Rachel leaned back in her chair, considering her words carefully. "Jason, you’re focusing on the wrong thing. You’re learning to love money, but you should learn to love making money."

The Shift in Perspective

Jason raised an eyebrow. “What do you mean?”

Rachel explained, "Money is just a tool. It’s the output. What you should really love is the process of making it—the journey, the challenges, the inputs that lead to financial success. When you start loving making money, you’ll naturally start attracting it."

Jason thought about this for a moment. It wasn’t just about the end goal, the money—it was about what he was doing to create that money. The actions, the work, the creativity, and the resilience. Money would come, but only if he learned to love the process of earning it.

The Journey, Not the Destination

Rachel’s advice changed the way Jason saw his business. Instead of obsessing over the money he wasn’t yet making, he focused on improving his strategies, refining his skills, and learning to embrace every challenge that came his way. The shift wasn’t immediate, but over time, Jason realized he was more energized, more focused, and more productive than ever before.

As he immersed himself in the process of growing his business, his output began to grow. Slowly, the money started coming in. The more he put into his work, the more he received in return. Jason realized that by loving the process—by loving making money—he was unlocking the true power behind wealth creation.

The Real Work Behind Wealth

Jason soon learned that the real key to success wasn’t about chasing the money; it was about the inputs. The hours he spent strategizing, learning, and executing led to results. He no longer saw money as a distant reward but as a byproduct of his consistent efforts. Every step he took in building his business was another step closer to that financial freedom he’d always desired.

Jason’s business grew. His relationships with clients improved, his ideas became more innovative, and his impact on the industry grew exponentially. But through it all, he stayed focused on the process—the inputs. He understood that the output would come naturally.

Conclusion

If you're struggling with chasing money, remember: Don’t learn to love money. Learn to love making money. When you focus on the actions, the process, and the work behind financial success, you’ll find that money follows naturally. The more you focus on what you can put into your work, the greater the rewards will be. Embrace the inputs, and let the outputs take care of themselves.