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Business By Hormozi #244: What Drives You – The Fuel for Success

Mar 28, 2025

2 min read

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Two men, split image; left is sad in casual clothes on a sofa, right is confident in a suit in an office. Contrasting moods and settings.

Discovering What Drives You

Success isn’t just about talent, resources, or luck—it’s about drive. Shame. Pain. Anger. Passion. Purpose. It doesn’t matter what drives you, as long as it never stops.

Ethan and Marcus were two brothers raised in the same household, yet their paths in life couldn’t have been more different. While Ethan became a thriving entrepreneur, Marcus struggled to find direction.

The reason? Ethan had found what drives you to push forward, while Marcus was stuck waiting for the perfect motivation.



The Power of Turning Pain into Fuel

Growing up, Ethan felt overlooked. Teachers doubted him, classmates underestimated him, and even his own family expected little from him. The shame and frustration built inside him like a fire. But instead of letting it break him, he used it as fuel.

He poured himself into self-improvement—reading books, learning skills, and working on his dreams. Every doubt and rejection only made him more determined.

Marcus, on the other hand, was waiting for a moment of inspiration. He wanted to feel passion before taking action. He told himself, “I’ll start when I feel ready.” But the perfect moment never came.



Finding What Drives You

Years later, Ethan had built a successful business, while Marcus remained stuck in a cycle of procrastination. One night, over dinner, Marcus asked, “How do you stay so motivated?”

Ethan put down his fork and said, “I don’t. I just never let myself stop.”

He continued, “It doesn’t matter if it’s shame, pain, anger, passion, or purpose—what drives you doesn’t have to be positive. It just has to be strong enough to keep you moving.”

Marcus realized he had been waiting for the perfect feeling instead of using what he already had.



The Lesson: Keep Moving Forward

Motivation isn’t something you wait for—it’s something you create. What drives you can be anything: the fear of failure, proving others wrong, or the deep desire to achieve something great.

What matters is that you keep going, no matter what.



Conclusion

The strongest people aren’t always the most talented or the most privileged—they’re the ones who refuse to stop. What drives you doesn’t have to be pretty. It just has to be powerful.

Moral: "Shame. Pain. Anger. Passion. Purpose. It doesn’t matter what drives you, as long as it never stops."


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