Business By Hormozi #95: Freedom to Choose in Business
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The Myth of Work-Life Balance
When people hear the term lifestyle business, they often imagine working just a few hours a week, traveling the world, and living stress-free. But for true entrepreneurs, the reality is different.
For Nathan, his business was his passion. He worked every hour he was awake—not because he had to, but because he chose to.
One day, a friend asked, “Why don’t you take more time off? Isn’t the point of running your own business to work less?”
Nathan smiled and replied, “A lifestyle business can be one in which you work every hour you’re awake. It’s about the freedom to choose, not the obligation to conform.”
Redefining Success
Success isn’t about working less—it’s about having the power to design your own life.
Some people build businesses to escape the 9-to-5.
Others work 16-hour days because they love what they do.
The key is having the freedom to decide what your lifestyle looks like.
Nathan realized that real success isn’t measured by hours worked, but by the ability to create a life on your own terms.
The Power of Choice
Instead of chasing someone else’s definition of success, Nathan embraced his own:
He worked long hours, but on things he was passionate about.
He had no set schedule—he worked when he wanted, where he wanted.
He rejected the idea that freedom meant working less. To him, freedom meant control.
Conclusion
Entrepreneurship isn’t about conforming to society’s idea of work-life balance. It’s about choosing your own path.
If you love what you do, working every hour isn’t a burden—it’s a privilege. Because in the end, freedom isn’t about working less, it’s about having the power of freedom to choose.
